Stars of PGA Tour join the SoftCo team

Date: 23 Jan, 2017

Boston, MA

SoftCo is delighted to announce the addition of PGA Tour golfers, Troy Merritt and Chesson Hadley, to its global brand ambassador team. Both golfers have an exciting future and a proven track record with recent wins on the PGA Tour. The pair will bring this winning mentality to their role of supporting the rapid growth of SoftCo in the US market.

“We are delighted to be working with Troy and Chesson whose drive for golfing perfection on the PGA Tour is reflective of our values as an organization. We are really excited with this new partnership.”  

Jim Coffey, Co-Founder,SoftCo

SoftCo’s solutions rapidly automate financial processes including P2P, AP and AR. Built on the extremely flexible SoftCo10 platform, solutions are easily delivered in a single, fully integrated system with a consumer-like user experience across all devices. This game-changing platform has led to several recent major customer wins in New York, Massachusetts, Utah, South Carolina and Ohio.

“It’s great to be working with SoftCo. They build cool technology, have some great customers throughout the States, and their rapid growth makes it an exciting time to get involved.”

Troy Merritt, PGA Tour Winner 

The new ambassadors join New Zealand rugby superstar, Dan Carter, as part of the brand ambassador team and will participate in a number of key customer events in the US and Europe in 2017. They will also work closely with the SoftCo Charitable Foundation in its support of various worthy causes. The partnership will formally tee-off at a SoftCo event at the 2017 Valspar Championship in Palm Harbor, Florida.

About the Ambassadors

Troy Merritt is a true star of professional golf and is considered by experts to be a potential major winner. After an outstanding collegiate career in which he won an unprecedented 21 tournaments, Troy turned professional in 2008 and won the 2011 Kodak Challenge before securing his maiden PGA Tour win at Quicken Loans in 2015.

Chesson Hadley, a former PGA Tour rookie of the year, is also one-to-watch when it comes to major honors. He was a three-time All-American while at Georgia Tech and represented the United States on the Palmer Cup team. Hadley claimed his first PGA Tour Win in 2014, shooting a tournament record 21-under to emerge victorious in the Puerto Rico Open at Trump International.