CLIENT SUCCESS STORY

80% touchless processing, with AP built for control

ACCOUNTS PAYABLERETAILAP MANAGER
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Project at a glance

THE CLIENT'S CHALLENGE

A highly manual P2P process left invoices slow to process and difficult to match. With limited PO usage, spend visibility was low, reporting was unreliable, and the AP team carried the pressure of delays it couldn’t explain or control.

THE RESULTS
  • Touchless processing increased from 5% to 80%
  • PO compliance improved from 10% to 71%
  • Three roles redeployed into management accounts
  • Faster supplier resolution
DETAILS
IndustryRetail
RegionGlobal
Employees3,500+
Invoices30,000 per annum
ERP systemCoda Financials
THE CLIENT'S CHALLENGE

Manual AP with no clear view of spend

Superdry operates across multiple entities, currencies, and regions. Their AP process didn’t reflect that complexity. It relied on manual input at every stage, from invoice capture to matching and approval.
 Purchase orders were used inconsistently. That limited control over spend and made matching harder than it needed to be. Invoices were delayed, but the root cause wasn’t visible.
 The impact wasn’t just operational. It shaped how AP was viewed internally. Without clear reporting or consistent processes, the function was seen as reactive, not in control.

 The day-to-day reality included:

  • Manual processing across invoice capture and matching
  • Low PO adoption, reducing visibility and control
  • Delays in approvals and supplier friction
  • Limited reporting across entities and currencies
PERFECT FIT AUTOMATION

Rebuilding AP around purchase order control

Invoices rarely arrive clean. Across multiple entities and currencies, that complexity compounds. SoftCo automated invoice capture, matching, and approval, configured around Superdry’s operating model.
 PO-backed invoices now flow through touchlessly when they meet defined thresholds. Exceptions are flagged with clear reasoning, so teams act quickly without chasing data.
 At the same time, PO processes were strengthened. Compliance increased, visibility improved, and supplier interactions became easier to manage, with better communication and clearer feedback loops.

SoftCo understood our processes and helped shape them around best practice alongside the automation

Martin RayAccounts Payable Manager, SuperDry

SoftCo didn’t just automate the process. It helped reshape it around best practice, aligned to how Superdry operates globally.

RESULTS

Improved efficiency, control, and scalability

The AP function scaled without adding cost. Three team members moved into management accounts, focusing on higher-value work while the remaining team operates more efficiently. Supplier relationships improved through clearer communication and faster resolution. Internally, perception shifted. AP is now recognised as a function that delivers control, visibility, and measurable value, including at audit committee level.

  • 80% touchless processing

    Up from 5%

  • PO compliance increased to 71%

    Improved control over spend

  • Three roles redeployed

    Shifted to higher-value work

  • Consistent global processing

    Standardised across regions

  • Improved financial control

    Better reporting and governance

“We moved from 5% touchless processing to 80% in 3 months, with a clear path to 100%.

 AP is now viewed as a high-value function, recognized by our audit committee and non-executive directors.”

Martin Ray

AP Manager, Superdry

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