What are Cookies?
Cookies are very small text files stored on your hard drive. They uniquely identify your computer and allow us to store information about your session on our website, improve website security and help us to customise your website experience. A unique user identity is created which ensures that you are not required to re-enter login details as you move throughout the website if logged in as an account holder.
Cookies are used to assist us in making our website work more efficiently. We use them to remember your preferences, for example remembering the geographical location that you are reading on our website and the solutions you are reaidng so when you leave the site and come back to us this information can be reloaded from your computer thereby generally improving your user experience.
Types of Cookies are used on softco.com
(i) Strictly Necessary Cookies
These Cookies are essential in order to enable you to move around softco.com and use its features, such as accessing secure areas of the website.
(ii) Performance Cookies
These Cookies collect information about how visitors use softco.com – for instance which pages visitors go to most often, and if they get error messages from web pages. These Cookies don’t collect information that identify a visitor. All information these Cookies collect is aggregated and therefore anonymous. It is only used to improve how softco.com works.
(iii) Functionality Cookies
These Cookies allow softco.com to remember choices you make (such as your location) and provide enhanced, more personal features. For instance, remembering the solutions you browse.
(iv) Targeting/Advertising Cookies
softco.com do not use these cookies in any part of our website.
List of Cookies Used on www.softco.com
The PHPSESSID cookies are created/sent when a user ‘session’ is created. When you enter the site for the first time you are assigned a PHPSESSID cookie. This cookie stores details such as:
This session cookie has a timeout that expires if there has been no activity bewteen your computer and our website in excess of one hour. This cookie is reset if you complete an order on softco.com.
This cookie keeps track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred. Google Analytics uses the information from this cookie to calculate things like Days and Visits to purchase. This cookie is what’s called a ‘persistent’ cookie, as in, it is not set to automatically expire unless removed by the user.
‘__utmb’ and ”utmc’:
The B and C cookies work together to calculate how long a visit takes. __utmb takes a timestamp of the exact moment in time when a visitor enters a site, while __utmc takes a timestamp of the exact moment in time when a visitor leaves a site. __utmb expires at the end of the session. __utmc waits 30 minutes, and then it expires. You see, __utmc has no way of knowing when a user closes their browser or leaves a website, so it waits 30 minutes for another pageview to happen, and if it doesn’t, it expires.
__utmz keeps track of where the visitor came from, what search engine was used, what link was clicked on, what keyword was used, and where the visitor was in the world when the website was accessed. It expires in 6 months. This cookie is how Google Analytics knows to whom and to what source / medium / keyword to assign the credit for a Goal Conversion or an Ecommerce Transaction.
For more detailed information on cookies, visit www.allaboutcookies.org
Date: Wednesday, April 12th, 2023
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